Pictory AI Review 2024 (Is Pictory Still Worth It?)

Marketing Island
20 Jul 202410:16

TLDRThis 2024 Pictory AI review revisits the video creation tool after a year, exploring its enhanced features. Pictory allows users to easily transform text, articles, or scripts into engaging videos with AI-driven automation. Key highlights include an expanded library of 10 million video clips, AI voiceovers with 11 Labs integration, and intuitive branding options. The review showcases the simple editing process, flexibility in visuals and audio, and the ability to create faceless videos. With pricing starting at $25/month, Pictory remains a user-friendly and efficient tool for video creators.

Takeaways

  • 😀 Pictory AI allows you to create highly engaging videos in minutes using AI, making video creation accessible for everyone.
  • 💡 The software features text-to-video and script-to-video conversion, allowing users to effortlessly turn articles or scripts into videos.
  • 🎥 Pictory is excellent for creating faceless YouTube videos, perfect for users who don't want to appear on camera.
  • 🎬 Users can easily create storyboards, and Pictory automatically generates videos, audio, and scenes, saving time and effort.
  • 🖼️ Pictory provides access to a vast library of 10 million stock videos, greatly improving content creation options.
  • 🔄 Visuals can be easily replaced in the editor, ensuring that scenes perfectly match the video content's context.
  • 🎶 The platform offers AI-generated voiceovers and integrates with 11 Labs for high-quality voice options.
  • 🎙️ Users can also upload or record their own voiceovers, providing flexibility for audio customization.
  • 🖌️ Branding is simple with Pictory, allowing users to add logos, adjust colors, and apply brand-specific styles to videos.
  • 💰 Pictory offers a free trial and flexible pricing plans, with options starting at $25 per month, depending on usage.

Q & A

  • What is Pictory AI, and what does it do?

    -Pictory AI is a software that allows users to create highly engaging videos in minutes using artificial intelligence. It helps convert text, articles, or blog posts into videos effortlessly.

  • What are some key features of Pictory AI?

    -Key features include text-to-video conversion, script-to-video functionality, automatic subtitle generation, voice-over options, and access to a large video and audio library.

  • How does the script-to-video feature work in Pictory AI?

    -The script-to-video feature allows users to paste a script into the software, which then creates a storyboard with corresponding videos, audio, and slides. Users can adjust the visuals and audio as needed.

  • What improvements have been made to Pictory since the last review?

    -Pictory now offers a 10x larger video library, has partnered with GY to provide 10 million more videos, and has improved the overall user experience with more advanced features while maintaining ease of use.

  • How does Pictory handle video customization?

    -Pictory allows users to easily customize videos by changing visuals, adding audio, including voice-overs, applying different styles, and incorporating branding elements like logos and colors.

  • Can users add their own voice-overs in Pictory?

    -Yes, users can upload their own voice-overs, record new ones directly within Pictory, or use AI-generated voice-overs provided by Pictory’s integration with 11 Labs.

  • What are some examples of industries or niches that might benefit from Pictory?

    -Industries like marketing, education, entertainment, and content creation can benefit from Pictory, especially those focusing on creating faceless videos, tutorials, and promotional content.

  • How does Pictory AI’s pricing structure work?

    -Pictory offers a free trial and paid plans starting at $25 per month for the Starter plan, $49 per month for Professional, and $119 per month for Teams. The main difference between the plans is the number of video minutes allowed per month.

  • What can users expect in terms of content library improvements?

    -Pictory now offers a much larger library of visual clips, with an extensive collection of 10 million videos that can be used to make video content more dynamic and engaging.

  • What makes Pictory stand out from other video editing platforms?

    -Pictory stands out due to its user-friendly interface, automation in creating faceless videos, and its extensive video and audio library, combined with advanced features like automatic subtitle generation and voice-overs.

Outlines

00:00

🚀 Introduction to Pictory AI and Its Key Features

The speaker reintroduces Pictory AI, a tool for creating engaging videos using AI. They mention a free trial and provide a discount code for upgrading. Pictory's key features include text-to-video, script-to-video, and automatic subtitles and captions, which enhance accessibility and engagement. The tool is ideal for creating professional videos without appearing on camera, making it one of the best AI faceless video makers.

05:01

📜 Using the Script-to-Video Feature

The speaker demonstrates the script-to-video process in Pictory, using a script generated by ChatGPT about skateboarding. They emphasize the importance of short sentences, each creating a new slide, and note how Pictory automatically generates a storyboard with relevant videos and audio. While the system often selects accurate visuals, it allows users to easily replace mismatched scenes with more appropriate visuals from its extensive library.

10:02

🎵 Audio and Voiceover Features

Pictory offers several audio options, including music tracks and AI-generated voiceovers. It has partnered with 11 Labs to provide high-quality AI voiceovers. The speaker demonstrates how to select and apply a voiceover and explains the process of recording or uploading custom voiceovers. They highlight the ease of replacing or removing voiceovers if needed, showcasing Pictory's flexibility in audio customization.

🎨 Customizing Visuals and Branding

The speaker explains how to modify visuals in Pictory, using built-in styles and branding tools. Users can apply captions, select specific fonts and colors, and even upload logos for cohesive branding. There are also new elements like shapes and emojis to enhance videos. The speaker demonstrates changing elements, such as replacing visuals with more appropriate ones and adjusting text and branding to match personal or business themes.

💵 Pictory Pricing Plans and Recommendations

The speaker discusses Pictory's pricing plans, starting from $25/month for 200 minutes of video. Higher-tier plans offer more minutes and additional features, with the most popular plan at $49/month. They recommend choosing a plan based on individual needs and suggest saving by opting for annual billing or using the provided coupon code.

🏆 Conclusion and Final Thoughts on Pictory

The speaker concludes by praising Pictory's improvements over the past year, including an expanded library of clips and new voiceover options. They appreciate the added branding tools and elements while maintaining ease of use. They recommend Pictory for creating faceless videos and other content types, urging viewers to try the free trial and use the coupon code for extra savings.

Mindmap

Keywords

💡Pictory AI

Pictory AI is a software tool that uses artificial intelligence to create videos quickly and efficiently. The review highlights its key features like converting text or scripts into videos. The video focuses on the usability and functionality of this AI tool.

💡Text to Video

This feature allows users to convert written content, such as articles or blog posts, into engaging videos. In the video, the narrator mentions how users can transform text into visual content easily and explains how this feature is a core part of Pictory's functionality.

💡Script to Video

Script to video is a feature where a pre-written script is transformed into a video. The narrator demonstrates this by inputting a script about skateboarding, showing how each sentence becomes a slide in the video, with matching visuals and audio.

💡Faceless Videos

Faceless videos are videos created without showing a person on camera. Pictory AI enables users to create professional, engaging videos without needing to appear in the footage themselves, which is useful for creators looking to maintain privacy or focus on content.

💡Subtitles and Captions

This feature automatically generates text for videos, making them more accessible to viewers, especially those with hearing impairments. Subtitles also enhance engagement, and the review highlights how Pictory AI simplifies this process.

💡Visual Storyboard

The visual storyboard is automatically generated by Pictory AI to match the script or text provided. Each sentence becomes a new slide, and the video shows how users can review and tweak these storyboards, including changing visuals to better align with the content.

💡Video Editor

Pictory AI includes a built-in video editor that allows users to fine-tune their videos, adjusting visuals, audio, and other elements. The review demonstrates how users can swap video clips or add elements to their scenes, enhancing the final product.

💡Voiceovers

Pictory AI offers multiple voiceover options, including high-quality AI voices from 11 Labs. The narrator discusses how users can apply these voiceovers, upload their own, or record their voice directly within the software, giving flexibility to creators.

💡Branding

Pictory allows users to add custom branding to their videos, such as logos and specific color schemes. This feature helps maintain brand consistency across video content, as shown in the video where the narrator adds a marketing logo and color palette.

💡Pricing Plans

The review outlines Pictory AI's pricing tiers, starting from $25 per month, scaling up to $119 per month for teams. These plans offer different amounts of video creation minutes and additional features, such as more extensive libraries of visual content.

Highlights

Pictory AI allows users to create engaging videos in minutes using AI technology.

Pictory offers a free trial and coupon code to save money when upgrading to a paid plan.

The platform features text-to-video conversion, transforming articles or blog posts into videos effortlessly.

Script-to-video is another feature, turning written scripts into engaging video content quickly.

Automatic generation of subtitles and captions makes videos more accessible and engaging.

Pictory is particularly valuable for faceless YouTube video creation, removing the need to be on camera.

The software creates storyboards automatically based on scripts, with customizable scenes and videos.

Users can easily change visuals in videos, ensuring relevance to the content (e.g., adding skateboarding clips).

Pictory’s library now includes 10 million more videos, offering a larger selection of content.

Audio integration is simplified, with options for background music and AI-generated voiceovers.

Voiceover options include AI voices from 11 Labs, which deliver high-quality, realistic narration.

The software supports uploading custom voiceovers or recording directly within the platform.

Users can customize video branding with their own logos and colors for cohesive marketing visuals.

New elements, such as stickers and emojis, have been added to further enhance video creativity.

Pictory offers tiered pricing plans, with a free trial available and the ability to save by paying annually.